How do I find preorder incentives and offers for upcoming publications?

Introduction

Preorder swag — the bonus items offered when you order a book before its official release — have become an exciting part of the collector’s world. Publishers and authors will occasionally produce promotional material such as signed bookplates, art cards, enamel pins and other merch to help promote their books in the lead up to publication. Often these items are offered to ‘influencers’ directly as part of a marketing campaign, but sometimes they are made available to us normal people who just want to buy the books. I maintain this list both for readers who would love something special from a fandom or author they want to support with a preorder, and also authors who are trying to reach a wider audience.

About this list

I keep this page regularly updated with links to various pre-order incentives, campaigns, offers and other available book swag. Feel free to bookmark and come back to see what’s new, or subscribe for the occasional email update!

I usually leave the previous month’s expired offers up for a few weeks, because sometimes you can still grab the swag if they have any leftovers. Expired offers are then moved to the archives, where you can explore previous campaigns. 

Expiry dates given for redeeming offers below are provided by the sponsor, and are therefore linked to their location. Supplies can run out, so it is better to order early if you can!

If you’d like to submit an offer to be included here, please contact me directly with the details ツ